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Henry Fawell’s presentation to Baltimore area marketing directors

July 24, 2012

We were honored to speak this week with the Baltimore members of the Marketing Directors Support Group, an up-and-coming educational community for forward-thinking marketing directors.

Our topic: how political communications strategy can inform and improve corporate communications strategy. Having worked in Congress, the Maryland Governor’s Office, political campaigns and the corporate world, we tried to piece together a few strategies and tactics that can help take Baltimore’s marketing teams from good to great.

Here’s our presentation…enjoy!

Communications lessons from the campaign trail from Campfire_Communications

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