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How story-telling can put your business on the map

April 14, 2011

We at Campfire are big believers in the power of story-telling to move public opinion in your company’s favor.  In that spirit, invest 15 minutes in this great presentation by Caroline Casey, an advocate for individuals with disabilities.

For Caroline, one remarkable story puts her non-profit group Kanchi on the map better than any deck of Power Point slides or barrage of statistics.

We may not all have Caroline’s remarkable story or her high-octane presentation style.  But we all observe small acts and trends in our workplace and personal lives that can be retold to make a broader point in a more impactful way.  Consider those observations before your next big presentation or media interview.

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